{"id":925,"date":"2025-05-23T13:17:21","date_gmt":"2025-05-23T11:17:21","guid":{"rendered":"https:\/\/humes.pl\/case-studies\/digitalization-of-medical-facility-contacts-with-medical-representatives-in-poland-and-slovakia\/"},"modified":"2025-05-30T13:15:16","modified_gmt":"2025-05-30T11:15:16","slug":"digitalization-of-medical-facility-contacts-with-medical-representatives-in-poland-and-slovakia","status":"publish","type":"case_study","link":"https:\/\/humes.pl\/en\/case-studies\/digitalization-of-medical-facility-contacts-with-medical-representatives-in-poland-and-slovakia\/","title":{"rendered":"Digitalization of Medical Facility Contacts with Medical Representatives in Poland and Slovakia"},"content":{"rendered":"\n
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\"Digitalization<\/figure>\n<\/div>\n\n\n\n
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Case studies<\/p>\n\n\n\n

Digitalization of Healthcare Facility (HCF) Contacts with Medical Representatives in Poland and Slovakia<\/h1>\n\n\n\n

Hume\u2019s Institute conducted a two-stage study on remote contacts between medical representatives and healthcare professionals, commissioned by one of the global medical equipment manufacturers. The research was carried out among managers and staff from selected medical specialties in healthcare units. <\/p>\n<\/div>\n<\/div>\n<\/div>\n\n

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PROJECT DETAILS<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n

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Client Expectations<\/p>\n\n\n\n

The client wanted to understand the perspective of healthcare professionals on the digitalization of contacts, the use of remote communication channels across different collaboration dimensions, and preferences related to newer, technologically advanced remote solutions. <\/p>\n\n\n\n

Project goal<\/strong> was to assess readiness and the level of acceptance for digitalizing interactions between medical equipment representatives and HCPs in Poland and Slovakia.<\/p>\n<\/div>\n\n\n\n

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The study was conducted using mixed methods<\/p>\n\n\n\n